Wings West Operations Raises $10,000 for Breast Cancer at Annual Pink Party

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The sixth annual Pink Party was able to raise $10,000 for Bridget’s Gift, a Yuma, Arizona, breast cancer organization.

On Oct. 12, a Buffalo Wild Wings® in Yuma, Arizona, held its sixth annual Pink Party for Bridget’s Gift, a local breast cancer organization.

On top of donating 15 percent of net restaurant proceeds for that day, the B-Dubs® location also featured a raffle and a silent auction where items ranged from a diamond pendant and staycations to coolers and event tickets. “It was a huge collaborative effort from so many local business owners,” said Wings West Operations franchisee Lisa Meyer. T-shirts were also sold to help raise money.

Roughly 500 people came out to support Bridget’s Gift, and with the community’s help, the event was able raise a total of $10,000.

Local organizations such as the news media, radio station, police and fire departments, and even the Jaycees chapter all collaborated to pull off the best event yet. The 2016 event represents the most money ever raised at the annual Pink Party, and Meyer thinks that the company is already on the path to raise even more money next year.

“It was the most successful fundraiser we’ve ever had, and it was made possible from an enormous collaborative community effort,” said Meyer. “I’m so grateful to have a business involved in a Yuma-based organization formed in memory of Yuma native Bridget Orta Martinez that focuses on education, awareness and support of breast cancer in the Yuma County area.”