AMPAL Group Opens New B-Dubs Restaurant in Marlboro, New Jersey
AMPAL Group hosted a grand opening event Oct. 15-16 to celebrate the company’s latest BWW® location situated in Marlboro, New Jersey.
On Oct. 15, the day before the official grand opening, the restaurant sponsored an invite-only VIP party where those in attendance included the local police department, fire department and mayor’s office. All three groups were treated to a free meal.
Alcohol sales from the night, which totaled over $2,500, were donated to JDRF, a charity committed to education and research for type 1 diabetes.
“AMPAL Group is very excited to bring the Buffalo Wild Wings® experience to Marlboro, New Jersey, and to join this dynamic community,” said franchisee Amit Patel. “We had a great opening and look forward to continued success in Marlboro.”
As part of the celebration, AMPAL Group provided the first 100 customers to attend the grand opening with a coupon book featuring free wings for a year. The company also gave the first five guests a $50 BWW gift card.
As a result, guests started lining up around 6 p.m. in order to save their spot for the 11 a.m. opening the next day. There were roughly 100 patrons lined up by midnight and around 180 by the time the restaurant opened.
Employees kept the B-Dubs® fans entertained throughout the night by playing games such as slapshot, KanJam and corn hole and hosted a competition for the longest football throw, as well as a free throw contest. Employees also gave away prizes, including coolers, T-shirts, headphones, corn hole sets and tailgating chairs.
The location treated guests to a Dunkin’ Donuts breakfast the following morning and hosted a Blazin’ Challenge, in which 10 people participated, at 9 a.m. on the morning of the grand opening.
The local high school band, cheerleaders and dance team came out to sup
port and cheer on the Marlboro mayor for the ribbon-cutting.